Jo Warburton

Jo Warburton

Fashion Marketing
LaSalle College Vancouver

[Visual Merchandising] Window Display Project - Kate Spade

The brief was to create a window display for a brand, it should have a theme and use visual display practises to draw attention. I chose Kate Spade. The window theme was 'Valentines Day' and used contrast, colour and art to demonstrate the feeling of love and romance. A line of goods display with 2 identical dresses in different colours as the focus of the display. The art and brand pieces were handmade, and hung at different depths and levels to create dimension. Would love your feedback!

The brief was to cre

Final Window Display and Mood Board

The brief was to create a window display for a brand, it should have a theme and use visual display practises to draw attention. I chose Kate Spade. The window theme was 'Valentines Day' and used contrast, colour and art to demonstrate the feeling of love and romance. A line of goods display with 2 identical dresses in different colours as the focus of the display. The art and brand pieces were handmade, and hung at different depths and levels to create dimension. Would love your feedback!