One of the good news in the semester was the return of one of my favorite teachers with Packaging class. We didn't have her classes in the second semester. The first project was a Wine Label. Two parts. Part one: create wine label. Part two: create a magazine ad for one of classmates wine.
Name of the wine is - Pour Mon Amour (for my love). It is white wine. The label should bring to costumers classic family style winery spirit. This wine in its name connects two parts of Canada and Canadian culture. French name and local BC wine. Romantic & traditional Eastern (French speaking) with natural, beautiful, wild West coast. Wine for all country and for all people. Name united and deliver the warm feeling of love. This wine is positioning is mid range price, good quality local wine.Good for any occasion as a wedding, party, date or dinner for two. All these aspects are reflected in the design. Warm lines and colors, handwriting script font.
Because I had to make the real label and wine bottle, I had some limitations in printing production. To deliver my idea I had to work in "real world" conditions..., no foil, no gold, no transparency...
Special thanks to my teacher - Janet McDonald.