24th Midtown West Brewing co.

BEER PACKAGING | STUDENT PROJECT · Character Illustration · Packaging Design The Fresh Gossip from No. 222 beer six pack, is inspired by Hotel Chelsea in NYC, once home of famous, extravagant artists. A unique character was created to match each six flavours of beer. Their stories are told through their names, colours and conversations as they conceptually relate to the type of beer contained in each bottle. The key to their room hangs on the bottle neck, inviting the user to come in and have a sip from the gossip happening around the extravagant guests. The outer container represents the hotel building, where each character can be seen through their window. The white minimalistic approach is intended to make the vibrant colours of the characters stand out.

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Diseño Gráfico/LaSalle College Vancouver/iqzt35l2x1vqkwft21z1posiicnledm1
Diseño Gráfico/LaSalle College Vancouver/4fid3gik0cjjeytu2iow4pvj9sofi0ky
Diseño Gráfico/LaSalle College Vancouver/h2698k08ss9yfhgf3rm7axd2foh02hvi
Diseño Gráfico/LaSalle College Vancouver/6xweglf3tx0jyeby8mei65l43g2kpfm6
Diseño Gráfico/LaSalle College Vancouver/jtplcixkydfj18s12ydm8rbfb3o37rgi
Diseño Gráfico/LaSalle College Vancouver/t77x941mktkr3kbi05612rimyvowhpqj
Diseño Gráfico/LaSalle College Vancouver/iqzt35l2x1vqkwft21z1posiicnledm1
Diseño Gráfico/LaSalle College Vancouver/4fid3gik0cjjeytu2iow4pvj9sofi0ky