Aaron Friesen

Aaron Friesen

Diseño Gráfico
LaSalle College Vancouver

Product Design: TUTUA Rum

Tutua Rum is a line of exotic rum crafted in Hawaii. “Tutua” in Hawaiian means “dive,” which is the concept that these bottles are centered around. Each flavour of rum has a colour treatment that represents the light zones of the ocean, as well as the type of rum: the daylight zone for white rum, twilight zone for amber rum and abyssal zone for black rum. In addition, each bottle of rum features an icon of a sea creature that is known to inhabit the corresponding light zone.

Diseño Gráfico/LaSalle College Vancouver/1up6lt9bb649fiskyqt2igj99awr1exb
Diseño Gráfico/LaSalle College Vancouver/gvl9ysx1ifz3fgptugw3ck0nwf8zswh2