Alexandra Ciaraldi

Alexandra Ciaraldi

Commercialisation de la mode
Collège LaSalle | Montréal

POPHDWR Advertisement

This advertisement was created for an Advertising class project. The advertising campaign revolved around a video of snowboarders showcasing the newest POPHDWR collection. The POPHDWR logo is projected on the snow during the video to promote the bold brand image. The advertisement image is made up of two frames from the video.

This advertisement w

POPHDWR Advertisement

This advertisement was created for an Advertising class project. The advertising campaign revolved around a video of snowboarders showcasing the newest POPHDWR collection. The POPHDWR logo is projected on the snow during the video to promote the bold brand image. The advertisement image is made up of two frames from the video.

This technical sketc

Spring 2012 Pant Sketch

This technical sketch was created using illustrator for my Private Label Management class.

This window display

Chérie Window Display

This window display was created on Illustrator for a Store Layout class. We were required to find an existing store space and apply our store concept to that space. <p> Chérie is a high-end lingerie store. The window display was created to relay the feminine brand image. The idea was to create a boudoir look with undergarments and roses scattered on a faint sofa.

This floor plan was

Chérie Floor Plan

This floor plan was created on Illustrator for a Store Layout class. We were required to find an existing store and apply our store concept to that space. <br> Cherie is a high-end lingerie store. The idea was to create a boudoir atmosphere using antique furniture pieces which were set up as if the store space was in the client's home.

&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;n

Ambrosia Window Display

&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; I generated this window display on Illustrator based on the store concept I created for my Visual Presentation class. <p> &nbsp;&nbsp;&nbsp;&nbsp;&nbsp; The name Ambrosia comes from the sweet nectar that is known to be the food of Greek Gods and Godesses. Ambrosia is a one stop bridal shop fit for a Greek Goddess. The store window reflects the brand image and tells the story of a modern day bride indulging in the luxuries fit for the Goddess, Aphrodite.

This website design

Website Design for Rockabilly Boutique

This website design was created for a consumer behaviour class. It was designed using Power Point 2010. <p> The website is directed towards the Rockabilly consumer segment. This page shown is a sample of what the website would look like.

This themeatic board

Themeatic Board for High-End Jewlery Store

This themeatic board was created using Illustrator for my Store Layout class. <p> The themeatic board contains my inspirations for a high-end jewelry store concept.

This window display

Crocs Window Display

This window display was created using Illustrator. <p> This window was designed for the Crocs store window on Ste- Catherine Street, Montreal. This window is directed towards use in the spring months. The store front window portrays the Crocs’ logo; a crocodile. <p> The crocodile is coloured-in using different Croc shoes.

Olive Authentique Sales Manual

This is a sales manual a classmate and I created for a Sales Management class.

Consulter le document
This floor plan was

Ambrosia Floor Plan

This floor plan was created on illustrator <p> When the customer walks in through the double glass door, they are faced with two mannequins displaying new pieces. At the front of the store, the clientele will find the sales counter, a display of select designer shoes, two glass display units, select designer wedding dress samples and lingerie. Four Greek-inspired columns can be found in the corners of the store. A curved diving wall separates the shopping area from the fitting area.

This is the poster f

Bijoux Perdus Poster

This is the poster from my second year fashion show-- Bijoux Perdus. The class and I put on a great show which delivered the underlying message: riches to rags. <p> I was part of the budgeting group, therefore I helped manage all the money that went into planning the fashion show.

Created using illust

Boy's Dress Shirt Sketch

Created using illustrator.

shooting in the old

shooting photo

shooting in the old port of Montreal

carte d'affaire

carte d'affaire créée sur adobe illustrator.

Consulter le document
acrylic painting

retro painting

acrylic painting

just a glimpse

an ordinary day in new york city

just a glimpse